1. The tittle of my ebook is (please note "I Got The Job" should be in quotation marks): "I Got The Job!"
The sub-tittle is (the subtile should not be in quotation marks): 8 Steps To Getting Hired
My name and title should be on the bottom of the cover, but it should not be as prominent as the title & subtitle:
Founder and CEO of CareerNav
2. CareerNav is my career coaching company and I've written an ebook about how to successful do a job search that I'm going to sell on Amazon Kindle. I need a cover for it.
My target audience includes:
-professionals who are doing a job search. I expect most of my buyers will be people who work in tech, marketing, finance, big pharma, Human resources, career centers or are university students etc.
-the target age range is very broad from graduating college seniors to middle aged professionals. I expect most buyers to be aged 25-55.
3. I live in San Francisco, so the design should feel more like California than a traditional cover. I've worked in online marketing for 13 years and my book is progressive, positive, supportive, and advanced for people that are comfortable using social media. For example, in my ebook I do not simply talk about basic things like "What is Linkedin?". Instead I go into detail about how to create a great Linkedin profile and how to use other social media sites for your job search. So, the cover should appeal to early adopters.
4. The cover should feel very positive in a professional way. It should not feel like a traditional boring business cover. I really like the idea of the cover focusing on one image of "I Got The Job!", but it might be difficult to make that look really interesting and not fake. For example, I was thinking of an image of a person either talking into a cell phone giving a loved one the great news that "I Got The Job!" or maybe they could just be rejoicing themselves in a victory pose. It really doesn't have to have a person on the cover if you have a better idea.
5. I do not want a photo of a real person on the cover because they usually look artificial and those book covers look out of date quickly. Instead I'm assuming that a stylized graphic of a person would look better. If you include an image of a person, which you do not have to, please do not have them in a business suit. They should be dressed in fashionable, business casual people wear. To give you an example of an stylized version of a person that could work, here's an example of what I'm talking about, although this is a soccer play and grittier and darker than I'd want:
b. Or maybe a colorful, better looking silhouette in these styles:
c. But I do not like these examples:
6. Obviously I don't want to copy any of these examples in any way. But here are the types of covers I like for their creativity for what their title was trying to achieve:
a. Smart, fun vacation image for 4 Hour Work Week: http://mbakakeeda.com/wp-content/up…k-week.jpg
b. Simple, creative use of a circle to communicate continuous innovation: http://onthestripradio.com/wordpres…cover.jpeg
c. Interesting, creative movie theme for a book about screenwriting: http://www.writersstore.com/system/…medium.jpg
d. Classic, simple design. Since the cover doesn't necessarily have to have a person on it, but there still has to be a focus on "I Got The Job!" in the copy: http://upload.wikimedia.org/wikiped…People.jpg
And here are examples of covers I do not like:
a. This is not professional looking enough for my book: http://ecx.images-amazon.com/images…_OU01_.jpg
b. This cover doesn't seem to have anything to do with its title: http://oi49.tinypic.com/ngpll2.jpg
c. Doesn't look professinal or interesting: http://ecx.images-amazon.com/images…SS120_.jpg
d. Weird: http://ecx.images-amazon.com/images…SS500_.jpg