The Foundry Room is a private/premium event space located in Edmonton, Alberta, Canada. We require logo and identity design that will be used to create a solid & consistent and premium brand across all mediums. The event space itself is located in a building that was an actual Foundry about 100 years ago. (Please google 'Foundry' if you don't know what that is!). The interior can be viewed in the attached image. The space has character and somewhat of an 'industrial' look and feel; the logo should represent and compliment that feeling.
The logo will be on our website, paper marketing material, and a large sign outside of the building. The tagline wouldn't necessarily need to be a part of the logo, but you can play around with including it, and also without.
Design Ideas (but not limited to).
- A classy/stylish 'icon'
- A Seal
- A coat of arms
- Stylized lettering/abbreviations etc ('F'... 'FR' )
Graphic ideas (but not limited to)
- a pouring crucible
- flame / fire
- a strong arm
- foundry men
- some kind of cast, or mould
- foundry tools
- a mould of the letters 'FR' or 'F'... (possibly with molten metal being poured into it)
- these are just some of my own thoughts... but I am open to more creative ideas!!
I'm open to seeing designs where the Name is incorporated into the graphic element, or positioned neatly to the side / under the graphic... it just has to be tasteful! Please see the design examples below.