I am starting a consulting company which helps corporates get the best deal from their banks.
I have picked the name Bank Owl as an Owl has binocular vision and can turn its head and neck up to 270 degrees. The analogy is that the company Bank Owl can keep watch of the banks to make sure they behave. Owls have nocturnal vision so can see what is happening in the dark. Being a predator an owl can also swoop in on any bad behaviour, for example over charging by banks..
Owls are also considered wise. The analogy being that the company Bank Owl is knowledgeable about the banking industry.
Bank Owl has a benchmark pricing database which contains the pricing offered by banks to a range of corporates. Bank Owl is thus able to advise corporates on how to negotiate the best deal with their incumbent banks or a new bank.
Bank Owl is able to load the bank statements of a Corporate and ensure the Corporate has been correctly charged for their banking services.
Bank Owl is able to review and recommend process improvements on how best to automate the integration of the Corporate systems and processes with their banks.
The target customer base for Bank Owl is CFOs and Treasurers at Corporates. The appearance needs to be professional. The logo and branding needs to convey trustworthiness as Corporates are entrusting their banking affairs and data to Bank Owl. Bank Owl is also modern and digital.
I am looking for a logo that is a graphic of an owl. The colours I have in mind are deep blue, black and yellow. Yellow for the eyes and maybe some detailing. The colour scheme should carry through to the PowerPoint and Google Slides template. I would also like consistency on differentiated colours for graphs ie bar charts, line charts and pie charts.
I am keen a smart, friendly animated owl. By animation I mean an animated character ie not a photo realistic owl. The owl should have a modern, vector feel.
In terms of font, the font should be web a printed report friendly. Please also include a style for a Word and Google Docs document ie the final report that is delivered to a client. The same colour scheme should accent the document. The end result should compare favourably to the top consulting houses in the world.
In summary, I am looking for an owl logo and font for Bank Owl with a style that carries through to the:
Web site (http://www.bankowl.co.za) (I won't have a Facebook page)
PowerPoint and Google Slides
Word and Google Docs document
Professional cover / folder for the printed report
Colour scheme for graphs such as bar charts, line charts and pie charts where the colours are easy to differentiate.
Business cards. I like a photo and QR code on the business card.