Rebranding for ECommerce and Retail Poster Company: DreamMachine Prints

DreamMachine Prints

Who we are:
We print high quality works of art on a commercial scene in the e-commerce and retail spaces. Our demographic is 18-35 Men and Women who love art and love a whimsical, colorful feel. We pride ourselves on providing the highest quality prints to our customers all over the world.

What we need:
We feel that our current branding could be improved to more accurately explain our business and would like a design that works better in the retail space. We have included our current logo for your review. We are open to a complete rebranding, refresh, etc. We do, however, like the colors (blue, orange, red, green) and love the colorful feel. We feel that the black backgrounds are too harsh and are looking for something more whimsical, colorful, and fun. We cater to primarily women 18-35 years old, so a design that caters to women, but is not too feminine, is preferred. A symbol that represents the brand when the full name "DreamMachine Prints" cannot be displayed would be great.

Please review our website to get a sense of the artwork we sell, and what you feel would be the best fit for our brand.

http://www.dreammachineprints.com

These are the colors currently in our logo. We really enjoy these colors, but are open to other choices/variances.

#f68220 - ORANGE
#ed1c24 - RED
#8ed8f8 - LIGHT BLUE
#a6ce39 - LIGHT GREEN
#00adef - BLUE

Rules:
We know it takes a lot of work to create and design. We made some rules so that your time is not wasted and neither is ours. Please look at the examples we provide.

Rules for You:
- All fonts, vectors, and images being used in your branding must be Free for Use in the Commercial Space or created by you
- We cannot accept unoriginal work. If it’s not yours, you will be disqualified! We will review your artwork to ensure it came from you.
- We are looking for different styles.
- Please do not use any stock logo designs; we are looking for a completely custom logo and branding
- Please look at the Details page below in regards to what we are looking at for branding.

Rules for Us:
- The winner of the contest will be based on the best design, willingness to work, number of designs, creativity, and responsiveness.

Details:
- Designs must be able to be completely manipulated, CYMK Colors.
- Please keep .PSDs(.AI's,etc.) as layered as possible. Do not flatten before sending

Deliverables:
Standard Logo and Brand Identity Pack:
- Logo (CYMK, Vector, fully Editable)
- Sticker of logo to be given for each order. 3.75INx2IN. Can be a symbol or Logo itself or different size is ok.
- Letterhead in Microsoft Word
- Envelope
- 851x315px Facebook Banner

Additional Deliverables Required for this Project:

- Wholesale Catalog Cover
- 1000x100px E-Commerce Banner
- 3360x840px E-Commerce Front Page Banner (Etsy)
- Listing Promotional Squares (1300x1300px). For the contest, please only showcase "Custom Order" and "2 for 25". If you are selected as the winner, you can create the other pieces below.
-2 for 25
-2 for 40
-3 for 30
-3 for 60
-4 for 40
-4 for 70
-5 for 50
-5 for 80
-6 for 60
-6 for 90
-Add Insurance
-Additional Shipping Label
-Custom Order
-Poster Customization
-Shipping Upgrade