Our app is called "DataGlass for Access", and it allows users to view their MS Access databases on their iPhones & iPads. Users will transfer database files from their computer to read and query on the mobile device.
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The target user will mostly be serious business/productivity types, so the design should not be frivolous or humorous. A sleek and modern appearance should help the app blend in with other top apps in the category ( http://itunes.apple.com/WebObjects/…nreId=6000 ).