Capture the essence of our customer relationship ethos

None

We design and make beautiful, quality decorative lighting. This logo is specifically for use to identify our customer service ethos. The logo is a sub-logo (our main "Rakumba" name/logo is used all the time, the new logo will be included in our email signature and as a link to our customer service ethos on our website (will be a new page)

I'd like to explore the following colors:

Dark neutrals: Formality, mystery, exclusivity and luxury.
Greens: Growth, harmony and success.
Aquas: Empathy, compassion, clarity and precision.

The new logo needs to be consistent with our existing brand image - our image is one of design, stability, history, reliability. The logo needs to encapsulate the four pillars of our customer service ethos:
Partnership: "We're on the same page"
Assurance: "Depend on us" or "Rely on us"
Consideration: "We Care"
Design "Creating Beauty"

We want to come across as caring, quality, special - true partners that caring as much about our customers and products as we do about ourselves.

I'm happy to provide more information if you'd find this beneficial.