Our vision for the logo is to incorporate 3 primary items:
• A silhouette of a masculine unicorn in gold or black; strong, in action, facing left. We would like to have the embossing effect on it, same as it shows on the writing example.
(A unicorn represents longevity, light, protection, magic - things we like to associate our brand name with! Still, we strongly want to stay away from the airy-fairy kind of unicorn look)
• A half-oval, wider laurel below the unicorn in gold
(we like the idea of giving the logo a frame by that and make it seem like a seal, a stamp)
• A gold sash with the name "Decadent Wellness" written inside of it in black text
(the writing can be done without the sash if it still achieves the seal effect…..?)
The background on the packaging will be shimmery pearly white and we would love to have the same color as background for the logo as well. Just plain white would not reflect the “Decadence” we are trying to convey…. ;-)
We would like the logo to look clear and not misunderstandable even at a very small size, since on the product packaging and on a business card it will be only about 3/4” tall or even smaller….
Links to clarify our vision even more:
Please view this Pinterest board to see some images of unicorns that we like and our notes on them- http://www.pinterest.com/decadentc/unicorns/
Please view this Pinterest board to see some images of laurels/sashes that we like and our notes on them- http://www.pinterest.com/decadentc/crests/
We would love for the text to look like this: http://www.pinterest.com/pin/373939575282960134/ This is handwritten art, so we cannot provide the font name. We like the handwriting that has this action/motion, yet it is very modern and has nothing archaic about itWe really like the font "Montez" but of course feel free to use any font you feel would be appropriate and captures the same feeling.
We’re are happy with the general idea we’ve come up with for the logo, but we are not married to it!!
We do not want to limit the flow of your creativity! If you have a completely different and new idea incorporating our company name and feel that you think would be original, amazing and outside of the box, - please feel free to give it a go! We are excited to see what else you would come up with.
We’re really looking for original work- no clip art or stock imagery please!