The pronunciation of the company name is "BIZZahteee"
We are thinking of having a Bee ("Bizzy") as our corporate mascot (like the Geico Gecko.) The LOGO itself has to be READABLE enough that it will show up VERY CLEARLY on the golf shirts that the employees wear when they visit with the customers. The logo needs to "pop" on pens, business cards, magnets etc. So the logo should be cool and clever - but not so complicated that it will restrict how we can effectively scale it down and use it across multiple applications.
Lower case/Upper Case: As in the attached examples, the first three letters (biz) should lower case, the letters "IT" should be upper case and the final letter "y" should be lower case. You can try to incorporate a "bee" type visual as part of the logo...make the bee element separate from the logo (as in the example we provided) or not include a bee at all. We may have the bee designed later and not include it in the logo.
We would like to see how the logo looks with phrase "Small Business IT Consulting" under it - but we need the logo to stand alone also.
Colors: I think black and yellow gets the BEE idea across even if there is not bee in the logo, that's why I used it...- but we are open to other color combinations as well - PLUS the logo will most likely appear in Black and White some times - so don't get too hung up on that color scheme telling the story.
Also - The attached artwork represents a few quick ideas we created for a presentation- but they are not a creative direction, we want to see what you come up with.