We are a mindfulness and community engagement training center to help people find peace within, build better relationships and bring their passion and skills to the community. We host community events such as performing arts, wellness workshops, mindful leader and volunteer training. We do this all with a lighthearted, open, inclusive approach.
Target audience: 18-40 yrs old -- all humans of all races along the gender spectrum. People who are looking to be more engaged with their lives and community.
The idea behind the name, "Chill":
"Chill" is what people want to do, how they want to feel and a state of being.
The designs where the word sits inside a geometric shape seem to be more the direction then just the word by itself.
Relevant shapes: circle, spiral, sphere, vertical rectangle. Each of these shapes represent an aspect of sacred space, community or the flow of universal energy.
Color palette suggestion: you could use the color palette more flamboyantly to juxtapose the minimalist/modern design. Tie-dye, varigation, oil slick swirling, etc.
Our mindfulness Center is a modern, urban setting for meditation and mindful activism training that appeals to millennial meaningful-life-seekers.