The Brand is aimed at all Barbers and entrepreneurs who want to do business in the men's hairstyling sector.
The Brand Name is Guerrilla Barber; its mission is to transform every barber into an entrepreneur with a 360-degree view of his business.
The topics that the Brand deals with are:
- Marketing, communication and sales
- Team management
These are the main values of the Brand:
This is the personality of the Brand:
The purpose of the logo is to help us become and be perceived as authorities in the sector.
The task is almost facilitated thanks to the lack of image care by the competitor.
For this reason we imagine to accompany the naming with the figure of an animal (face, shape, claw or any other representative element of the animal) that inspires respect, silence, terror, etc. Like a tiger or a gorilla.