Voltooide wedstrijd

HANA GRILL - New Restauarnt Logo

Wsuh had een nieuw logo ontwerp nodig en lanceerde daarom een wedstrijd op 99designs.

Een winnaar werd gekozen uit821 ontwerpen ingezonden door205 freelance designers.

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Hoe Wsuh hun logo ontwerp begonnen

Bedrijfsnaam

Hana Grill

Overzicht

Hana Grill is a quick service Japanese restaurant based in Los Angeles. We have 2 locations, with a third opening soon in Newport Beach.
You can find our website for our menu at: http://www.hanagrill.com
Our average ticket is around $10-13. Our biggest items are bowls and rolls.
Our locations are primarily in food courts, but we are a step above restaurants like Panda Express, Sabarros, La Salsa.

Our competitors would include Stone Oven, Veggie Grill, Panera Bread, Chipolte and Johnnie Rockets.

Just FYI- Hana means flower in Japanese. Also there is a Road to Hana in Hawaii, and in Korean it is the counting number 1.

Vertel ons iets meer over jezelf en de mensen die je bereikt

Our customer base shop at high end malls. A typical mall would have either a Nordstroms, Bloomingdales, Neiman Marcus, or Saks Fifth Avenue. Our customers are used to eating Japanese food and could distinguish between quality and run-of-the-mill sushi rolls.

Please no more logos with fishes or bowls!

Please use the attached files as reference only. I would like to see you modify the file rather than just copy it.

Vereisten

Logo will be used in the following capacities:

1. Signage - Primarily Horizontal
2. Uniforms
3. Menus
4. Website
5. Cups, napkins, chopstick cover
6. Bags
7. Video
8. Stationary

As there are a lot of printing applications involved, using many colors needs to be well thought out. For example, in the case of to-go bags, 1 color may be max as the bag itself could be brown. Also, we need to take into account the budget as more colors = more money. We are not against multiple colors, but in certain applications, the logo may need to be reduced to 1-2 colors. As a result, the logo needs to be versatile.

Also, in terms of fonts, we prefer NOT using Japanese characters. Furthermore, please do NOT use Japanese/Asian styled fonts such as ones you would find in a typical Chinese restaurants. We are looking for something more subtle and more refined.

However a symbol, such as a flower, that can be used elsewhere (i.e. wall paper), is fine. Please refer to the website, http://www.hanagrill.com, and you can see an example of that.

Finally, in regards to direction, this part is a bit tricky as the more I write, the more I feel I am restricting creativity. I will include one particular website that caught my attention:

http://www.ismaya.com

Again, just and idea.... Please, design without restriction, be daring, be creative. Thank you so much for your efforts, and good luck!

Aangepast pakket

US$ 757

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