I would like the logo to be an illustration of a hammerhead shark integrated in some way the poker spade (/ace of spades). I am open to other original works but I love the strength of these two symbols and would like to see them integrated in different ways.
I strongly favor illustrations of sharks that are facing down and forward, since this posture shows the most predatory strength of the animal. The ace of spades is the ultimate symbol for the power in a deck of cards.
I don't want anything cartoony. It's a serious brand that needs to project strength, superiority as well as a sense of subtle dignity and prestige.
The attached image was done by a friend who was sketching out some ideas for me. I like this image but felt it needed refinement and anyone is free to do renditions of his work.
I love the font "Luna Bar" from Dafont.com. Script fonts on the whole are a little risky, but this one hits the spot for me. It feels "sharky" and is reminiscent in style of other prestigious poker related names such as Aria, Rio, and Rayban.