APAC Health is a new organisation who will identify new medicines not currently available in the Asia Pacific region for the treatment of rare diseases and conditions. We will endeavour to make these available so that people in need can access new treatment.
We are a small lean, efficient, progressive organisation that has a professional, confident, can-do culture.
The initial target audience is the companies who have new medicine but no presence or distribution in the Asia Pacific Region. Similarly the Governments and Doctors in the Asia Pacific Region need to be able to recognise our logo easily. Everyone must feel they can rely on the products from APAC Health and feel a connection.
The logo needs to be simple, bold, strong and modern but conservative. This logo will be used on stationery and on a web page. APAC Health needs to be in the design.
Be creative with design and colours. One possibility is that blue is included to represent the Pacific Ocean, but this may also be represented somehow in the design.
The image should also try to give a positive feeling and one of growth.
APAC Health will be forming connections and bridges between people and countries in need and this may also be part of the logo. APAC Health improves people’s lives.
Regular feedback will be given.