The Camping Equipment Store
We are an ecommerce store on the web selling camping equipment, supplies and camping gear to campers and outdoor enthusiasts.
Our target audience are outdoor enthusiasts and campers. They range between the ages of 18 - 40 years and equally divided between men and women. Leaning slightly higher towards men. They also tend be single or couples with no children.
We are currently looking for a logo that would be used for our ecommerce store that sells camping equipment, supplies and other camping goods including survival kits. We may opt to use a tag line with this logo in the future. Hence do make sure you show the logo submitted with and without the tag line. To show the tag line placement simply place the wording "Your Tag line Goes here". Designers who do not submit logos with these two variations will NOT be considered. The URL is provided here: http://tinyurl.com/campstore. Logo must show authority and trust to our market segment. However that DOES not mean you may begin to automatically start using the color blue etc, please use colors that go well with the theme and this market segment.
Checkout at other camping equipment sites on the web to come up with some creative ideas.
LAYOUT & FONT INFO:
The layout we wish to use will have Verdana font. Your logo submitted
must easily blend with the layout theme and colors selected. So it must
Logo will be placed on the top left side corner, similar to the setup now.
QUALITIES DESIRED IN THE LOGO:
Extremely professional and creative logo that flows with the the color scheme which is flexible with size, transparency / vector type image that can be used on (letterhead, catalog, video or even different color background scheme etc). Flexibility of the logo is a key element.
You must have ".com" in the logo.
WHAT WE DO NOT WANT:
Template type logos or logos not related to the market segment, logos that are created out of variations of existing template or designs done.
Feedback will be given to all.