New Hi Fi Upgrade website selling interconnects, mains equipment, isolation, tone arm modifications etc. etc. The logo is for a brand new ecommerce website.
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Target audience is audiophiles, mostly consist of middle-aged men with (usually) large disposable incomes and who are confident buying online.
Need a brand new logo, ideally the colour scheme would be blue, grey and white although I am (very) open to ideas. Need to be fairly neutral colours because they will be used for the rest of the ecommerce website.
The key thing for me is simplicity, good typography is very important, as is a clean design - nothing flashy.
In terms of size, no wider than 500px and no taller than 130px. I need the logo supplied in Adobe Photoshop format (.psd) for editing in CS3, as well as any non-standard fonts that you might have used.
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