Voltooide wedstrijd

New logo and icon for a consolidated financial blog

antorome had een nieuw logo ontwerp nodig en lanceerde daarom een wedstrijd op 99designs.

Een winnaar werd gekozen uit897 ontwerpen ingezonden door229 freelance designers.

897
inzendingen
229
designers
1
winnaar

Hoe antorome hun logo ontwerp begonnen

Bedrijfsnaam

Comparativa de Bancos

Overzicht

We are a consolidated website in Spain (http://www.comparativadebancos.com) that compares and analyses financial products, gives advices for improving personal finance while also write from time to time articles on economical situation of the country and related.
The web was launched in February 2008 but really started growing up by the end of that year. It started as a blog and it is the main section today but we have been adding different sections with comparators of loans, saving accounts, insurance providers, credit cards, etc.
Our current logo (attached) is has been made by our own so is a very basic one. We wanted to give the impression that there was a person behind the blog instead of a company and that advices are objectives and non-biased.
The stone was something personal and we believe it was something with personality and no related to banks, giving the impression we didn’t want to sell anything.

Main competitors
rankia dot com - It is a community of thousand of people that use to know a lot of finances. People write about their experience and read what other users say.
iahorro dot com and bankimia dot com - they are comparators. People look for products and get comparisons.

People come to our site to read what we (the blog) say about the products. Try to keep this in mind.

Vertel ons iets meer over jezelf en de mensen die je bereikt

From Google Adplanner:
Male 64% Female 36%
Some college 52%
Bachellors 48%
age: 25-34:55%, 35-44:45%
Household income: average

The content of the website is for a profile of people with average knowledge in finance. We use common vocabulary and concise explanations so people don’t know to much about finance can understand it.

It is focused on people willing to save money and using no-risk products such us certificate of deposits instead of investments in stock exchange. Although from time to time, more advanced articles can be posted.

We have a large email suscription list, almost 3x bigger than our rss suscribers with a very good open rate, so we have loyal readers but not necessary very tech-savvy since they use email more than rss readers.

We want to transmit the following feelings and ideas to the readers (if possible...)

* Trust - They can buy a financial product with no risk from our web
* Objectivity
* They can save money
* They can understand finance even if they don’t know anything about
* We are not trying to sell anything
* We are not financial gurus using unreadable expressions but we know what we write about: We love to say when a product is sh*t and to make bigger the small letters in contracts and offers.

Vereisten

*Update: Try to create a concept that represent the "comparision of banks" or the "comparision of financial products" (not the stones and not the three letters CDB).
We are also thinking on a redesign (maybe a whole one or just some cleaning-up) so we are open to different kind of proposals.
* A single logo 468x60 aprox. as we have now with A smaller square version that reads Comparativa de Bancos in two lines or even, something original and new using three letters “CdB” so we can use it also in other sites where the long version is very difficult to integrate.
* A single logo with a new size to be used in the possible (but not yet sure) new version of the website that can be also used in small captions and still be readable (the current one doesn’t)

In case of a redesign we well keep the green, white, gray but we might change the shades (ie. lighter green).

As you see, it is a very open proposal as we are very open to any suggestion. The redesign will come later if the logo requires to but if we love a logo with current look and feel we may also just make a clean-up of the current web. In principle, there is no predilection (whole redesign or clean-up) so you can create a logo the way you think it fits better the required feelings of the beginning.

Keeping the stones or something alike could be a plus if made in a pretty way since it has been our logo and icon for two years.

The logo will also be used in our newsletter and visit cards.

Creating a small icon for the explorers.

Aangepast pakket

US$ 695

Betaalde features

  • Featured vermelding

Gratis features

  • Open wedstrijd
  • Fast-tracked

Eindproducten

AI
EPS
PDF
PNG
JPG

We hebben soortgelijke wedstrijden gevonden die je misschien leuk vindt

US$ 299
Texas based clothing boutique. We sell sassy clothing with a lot of southern flare. Target audience is women and youn...
ontwerp door Shantall Rueda ontwerp door Dasha M. ontwerp door Dasha M.
49
entries
18
designers
US$ 499
We make fresh salads from local & organic ingredients of the highest quality.
ontwerp door evermore™ ontwerp door evermore™ ontwerp door Susan99
94
entries
31
designers
US$ 299
by American Dreams
ontwerp door Olivine ontwerp door Olivine ontwerp door Olivine
172
entries
20
designers
US$ 299
Professional athletes will retain our services to help them make some of the most important decisions over the course...
ontwerp door suketi art.. ontwerp door heaven.wr ontwerp door gopal lv
154
entries
43
designers
US$ 299
Suvi Naturals is a beauty product / skin care company providing natural skin care products. Our target demographic is...
ontwerp door A creations® ontwerp door 13MartaDP ontwerp door Artwild
330
entries
90
designers
US$ 499
Not Trump supporters...
ontwerp door aeperi ontwerp door aeperi ontwerp door elis nawati
16
entries
5
designers

We hebben plek voor jouw logo ontwerp wedstrijd bewaard.

Start nu je wedstrijd
US$ 299
ontwerp door g roland ontwerp door g roland ontwerp door betiobca
179
entries
41
designers
AU$ 399
Land and engineering surveying land developers,architects,construction...
ontwerp door afirst99 ontwerp door sabarsubur ontwerp door afirst99
58
entries
11
designers
US$ 799
Polar King International, Inc. is the industry's #1 manufacturer of outdoor fiberglass walk-in freezers and walk-in c...
ontwerp door singhania ontwerp door singhania ontwerp door waldy
85
entries
38
designers
US$ 299
Law Firm...
ontwerp door Ghot Candy ontwerp door Ghot Candy ontwerp door Ghot Candy
45
entries
16
designers
£ 199
We are a fireworks display company...
ontwerp door nugra888 ontwerp door borzoid ontwerp door papah jahat
36
entries
12
designers
€ 279
HELLO THERE! In the last three years I've baked over 150 different cakes on my weekends- so I think I can say that b...
ontwerp door Dragona99 ontwerp door Dragona99 ontwerp door Dragona99
189
entries
14
designers