Logo for an innovative company breathing new life in the interior decor industry

DS

Design Seamstress is an interior decor and manufacturing company that provides the personal customization and alterations necessary to reveal a home's true beauty and elegance the way the customer envisions it. Our main target audience are professional interior designers and the average DIYer. It's all about their design. We have been in the business for 25 years and moving everything online keeping up with the most innovative e-commerce design and efficient consumer journey. We specialize in draperies, window treatments, curtains, lining, interlining, pillows, and pillow inserts.

DS Logo Design. The logo should be stylish, tasteful, modern, elegant with clean lines that draws the eye. The D is the linchpin - solid, bold yet modern with clean lines. The S should be light and playful resembling thread and needle. We were thinking the S could look like its being sewn up into the D on the left side and then the needle coming down. Potential colors, a light reflective charcoal grey so that its not overwhelmed and consumed by the brightness of the gold and silver. Gold for the S - not a cheap looking gold but also not a super expensive looking gold (pure modern elegance), a pristine silver for the needle. Feel free to explore other options with the needle and letters in any direction you feel fit. These are just our initial thoughts.