F&B Company. Goal is to open up great Peruvian products to the rest of the world, by adjusting them slightly. Make them more "American". For example I will import Pisco, add various ingredients (sugar, fruit, etc), and sell it to college kids as a sweet, fruity, high alcoholic drink. On the flip side I will import Peruvian chili peppers blend, and sell in pepper mills to be ground over food, or import unique potatoes, season, and sell in freezer section. **Please read string of feedback**
Please note as well I will be doing an initial launch in the US and Peru. Might not make a huge difference but we need to find that fine line:
1. My personality, heart, soul, everything about me is that of an old spice commercial or 80% of what you see on Adult Swim. Nothing offends me and I love the edge, and way over it. But!
2. My customer base is very wide ranging:
21-35 year old females will be drinking "DivingMonk" Pisco Punch at frat parties and by pools
30-40 year old soccer moms will be buying a bag of "DivingMonk" Peruvian Potatoes (diced and seasoned) in a bag in the freezer section at Walmart to mix with cheap chicken for their poor families
Everyone will buy and use "DivingMonk" Peruvian Pepper Blend to grind on their eggs, meet, pasta, salad, anywhere you want some heat, and different than standard sauces.
Hope this helps, good luck everyone!