Voltooide wedstrijd

The Love Child of Oprah and Chelsea Handler

Seth4 had een nieuw logo ontwerp nodig en lanceerde daarom een wedstrijd op 99designs.

Een winnaar werd gekozen uit63 ontwerpen ingezonden door19 freelance designers.

63
inzendingen
19
designers
1
winnaar

Hoe Seth4 hun logo ontwerp begonnen

Bedrijfsnaam

Off Our Chests - Expose Your Self

Overzicht

We're creating the world's coolest women's brand. Ok, we're aspiring to create that. Imagine the 4 ladies from Sex and the City at cocktails and you're really close. Off Our Chests is a UGC community platform for women to get off their chests what's on their minds. ...it's a place where women can share stories, experiences, opinions, feelings. The brand is feisty, sassy, irreverent, subversive and seeks to poke a stick in the eye of pop culture. We're about feeling better, feeling good, and getting on with whatever floats your boat...opinions welcome, but no judgments allowed.

Vertel ons iets meer over jezelf en de mensen die je bereikt

Think cool women in advertising or media, 20-30, living in LA, NY, SF. They're style conscious, connected, creative, and hip but not hipsters.

Vereisten

The attached template (picture A) needs to be "funked up" and "roughed up" a bit. It needs to be less-flintstones, gingerbread, and "up with people", and more Basquiat or Maira Kalman. Does that make sense?

But we like the idea of starting with a familiar image (paper doll) and twisting it. We're trying to communicate that this is about my voice, your voice, our voices...about individuality and yet shared and collective experiences. Dialogue and community (ie not just one woman) are of essence. So is cool, rebellious, subversion of the familiar, cheeky.

Picture A (attached) is what you should build off of
Picture B is attached as reference only...but is too rough, and women look more like voodoo dolls than paper dolls.

Images needs to work in one color and on-line...so detailing, if any, should reflect only what'll "read" when it's small.

In the end, it's gotta make for what a young, hip, woman would wear on a tee.

Aangepast pakket

US$ 295

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