Voltooide wedstrijd

My Property Partner Logo Creative Brief

Lyntonp had een nieuw logo ontwerp nodig en lanceerde daarom een wedstrijd op 99designs.

Een winnaar werd gekozen uit44 ontwerpen ingezonden door18 freelance designers.

44
inzendingen
18
designers
1
winnaar

Hoe Lyntonp hun logo ontwerp begonnen

Samenvatting

To create and design the company logo for use on all associated marketing materials and communications platforms including: Internet web site; Business Plan; Press releases; advertising collateral; business cards etc.

Bedrijfsnaam

My Property Partner

Wat inspireert je en hoe stel je je het ontwerp van jouw onderneming voor?

Objectives: To develop and design a likeable and attractive logo in keeping with the My Property Partner brand vision, objectives, and values and the ideals and needs of the target market.

Target Market: First home buyers and first time property investors aged approx 18-40.

Segmentation Strategy: Residential and commercial property, low to middle end of the market.

Communication: Website is primary channel, with advertising and PR in support.

Branding Cues: Trustworthy - Partnership/Social Networking
- Fun -  Simplicity - Help/Empowerment. The design should be professional, modern and clean. It should display professionalism, expertise, trustworthiness, knowledge and experience.

Design:
Colours and Scheme - Colours that will imply trust, and vibrancy, but not too brazen or loud as this implies risk - blue or green (not too dark), gold, grey, on a white background.

Use of a House is the obvious choice- however this has been done to death in this industry. Nothing too rich that will take too long to load on web pages.

Gewenst

My Property Partner Tag Line:

 “Where Online Property Co-owners Meet”

Be as creative as you would like, but the design should be fun but professional, modern, and clean. It should display professionalism, expertise, trustworthiness, energy, stability, and experience.

Can use the abbreviation MPP 

JPEG formatting for use online

Wat je niet wil

Low quality images

Extremely traditional designs

Designs with more than three colours

Aangepast pakket

US$ 300

Gratis features

  • Open wedstrijd
  • Fast-tracked

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