The Raw Chef
I'm a raw food chef and have been called 'The UK's leading raw food chef' by The Times. I'm trying to make raw food accessible to as many people as possible by taking it mainstream away from the 'hippy crowd'. My sites are http://www.therawchef.com and http://www.therawchefblog.com but this logo is for http://www.therawchefacademy.com, which currently has only sample content on. This site will be a membership site with recipes, videos and loads of useful how to material, aimed at helping people that can't make it to my classes. I want to make raw food sexy and fun so something that conveys modern, clean, sexy, energetic and still earthy would be fantastic.
85% of my clients are women between 30 and 50 and are looking to raw food as a way to lose weight, get more energy and de-age. A lot of people also get into raw food for the feeling it gives them in terms of more energy and as being more comfortable in their skin from eating pure organic food.
A logo centring the words: The Raw Chef Academy. It may or may not include an icon and I'm open to all different ideas on this. I'd like to really convey high quality with it so people signing up for my membership site really feel like they're getting high quality training and service.