The current rforum.co.uk website has a logo which was designed in
2010. Its design is derived from the R logo used by VW R Division and
which features on all the R models. The R brand received a significant
boost in 2013 when the Polo R won the World Rally Championship and in
2014 when the new Mk VII Golf R was launched.
The rforum.co.uk website will be re-designed and re-launched as the
VW R Owners Club, with a URL of VWROC.com. (It is intended that the
owners club should be a world-wide club, hence the .com)
Whilst already producing an income stream, the intention is to
broaden this by incorporating an online shop for merchandising.
The new logo will need to look classy and attractive when printed or
embroidered onto merchandise such as polo shirts / tee shirts /
umbrellas etc and a simpler single colour version for rear window
stickers and metal type key fobs
It is anticipated that the new logo for VWROC could be based solely
around the acronym in order to reflect the URL VWROC.COM
Or alternatively a design based around:
We believe that it is reasonably important that the R logo and its
characteristic black and blue colouring is retained in some form.
If it is, then we need to ensure that it passes the corporate ID
guidelines of VW