Self-Serve Frozen Yogurt Store-logo & street sign

yogurt dào 道

While the character "道", Tao, pinyin: dào, itself translates as 'way', 'path', or 'route', or sometimes more loosely as 'doctrine' or 'principle', it is used philosophically to signify the fundamental or true nature of the world.
from http://en.wikipedia.org/wiki/Tao

Our products will be self serve frozen yogurt with various toppings, yogurt smoothies, parfaits, and soft drinks, etc.

1.kid, teens to young educated adults up to 35 years old and above.
2.health conscious, educated people, like families with kids and college students.

We need a company logo that can be used for cups, napkins, tshirts, etc. The logo should be tailored to our target audience needs.

we are open for creativitys and innovations,all creative ideas are welcome.
however, please think healthy, energetic, and fun appeal with unique,simple, sophistication,and LOHAS(Lifestyles of Health and Sustainability).

We are looking for the well designed logo that will stand for our brand and take us strongly into the future.

Technical requirements: The logo needs to be a scalable vector as it may be used later at large scale. A layered PSP file is also required.

Winning designer must provide eps. psd, jpg, gif, fonts & pms colors.

Have a fun start : )