NC Sports is a sports management agency that represents NFL players and coaches in the NFL and at major colleges. NC Sports represents some of the biggest names in football and prides itself on a culture of excellence. Unlike the common TV portrayal of sports agents, NC Sports is a dignified group of professionals with the highest level of integrity.
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The target new client market is two groups: 20-23 year old college athletes and the older coaching market. To reach both groups a design should be bold, sleek, and clean. An aggressive look is desired, but the design should be appropriate for a law firm or other professional organization. An excellent example of the look and feel desired can be found on the Under Armour site: http://www.underarmour.com/shop/us/en/
Preferred colors are red and black, but open to other colors if you feel strongly. Err on the side of simplicity. A designer who is able to capture the vision here will be given serious consideration on upcoming future projects such business cards/stationary, web design, marketing materials. Good luck.
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