The design is for the cover of a daily business planner for women entrepreneurs and women business owners. The core client is between 42-65 years of age, very busy, in a growth-mode in her business. These women are not in start-up and have been in business successfully for several years. The purpose of the planner is to help women create a daily morning practice that helps them get clear and focused on the day ahead.
The planner will prompt the person to choose 3 high value activities that will move the needle in their business each day. They will also have space to record their yearly and quarterly goals as well as reflect on each week to see what went well and what needs to change. Is there way to highlight "3" things on the cover?
The cover needs to give the woman using it a sense of confidence and power. This is typically one of the very first things she will see when she starts her day.
Copy for Cover Title: The Enlightened Power Planner
Copy for Cover Tag Line: Own Your Morning. Own Your Day.
Please see attached Branding Guide. We would prefer that the Maroon is used as the main color of the concept. It's not necessary to use all of the brand colors on this cover.
We would also be interested in seeing a concept that uses Red, Black and White. (not using branding colors)
Please see attached Branding Guide.
We would also be interested in seeing a version of the cover in Red, Black and White. (not using branding colors)
Size: 5.5" x 8.5"
What we would not want to see:
1) Colors: No Yellow's, Gray's, Dark Brown, Pink's
2) No sparkles, no glitter and no bling.
3) Not too girly looking, no flowers, no lace.
4) No stock photo's.
Want to exude:
The planner will bound with a white coil.