We are an online baby journal (with many features like photo galleries, milestones, growth charts, etc.) for parents to chronicle the first year of their baby's life. We currently allow parents to write simple pages (one photo, and 500 words per page) and decorate these with tiled wallpaper (for which we offer many options).
We now want 5-7 different page designs to use as "templates" for our baby book pages. Users can select one of these designs to auto-apply that image as a background design to the digital pages in our scrapbook. Each design will be a theme, and we would like themes like
- Wild West (cactus silhouette, sunset, blue-pink fading sky, horses/cowboys etc.)
- Undersea (fishes, seaweed, bubbles, starfish, lobsters etc.)
- Woods (trees, bushes, leaves, some squirrels, acorns etc.)
- Halloween (pumpkin jack-o-lantern, rich orange and fall colors)
- Beach (sand, bucket/pail, spade, lifebuoy. lifeguard, towel, umbrella, sun etc.)
- Christmas (show snowman, Santa, reindeer, gifts etc.)
See" requirements" for design parameters and constraints on this assignment.
Pregnant women, mothers of babies and toddlers. Our audience is largely female, mostly timestrapped moms who are looking for help with producing cool and distinctive coffee table scrapbooks of their children. They also share their online baby journal securely with family (e.g., grandparents, uncles, aunts) and their friends/colleagues.
1) Each design to be made as 7" X 9" image (provide jpg + vector files)
2) Use mostly lighter and pastel versions of colors (because it will be in the background, with text and photos overlaid onto it)
3) Set up each design within a rectangle such that 60% (left) and 40% (right) portions are clearly identifyable (don't demarcate them with lines - this is just a guideline to organize the image visually)
4) The 60% (left) portion will host TEXT, so it can have the bulk of the actual "visual" background for the image (e.g., if you use a large snowman, or a silhouette of seguaro cactus, center these elements in this 60% portion, but leave them pale enough not to obscure overlaid text)
5) The 40% (right) portion will host a photograph. For this part you can do interesting details, including richly colored portions of the image (e.g. a colorful fish, or a pumpkin jack-o-lantern) in the lower half of the 40%, leaving the upper half for the photo which will be overlaid onto the template image
6) For the top 0.50" and bottom 0.75" margins, you can use richer colors, as these will frame the page, and will not have text (except page number, and section heading) embedded - avoid dark (e.g. violet/black/blue) color
7) Do not use letters or signs in the image (we may "reverse" the jpg by mirroring it as well)