Voltooide wedstrijd

Book Cover for "Running Lean"

Ash Maurya had een nieuw print of verpakking ontwerp nodig en lanceerde daarom een wedstrijd op 99designs.

Een winnaar werd gekozen uit97 ontwerpen ingezonden door23 freelance designers.

97
inzendingen
23
designers
1
winnaar

Hoe Ash Maurya hun print of verpakking ontwerp begonnen

Bedrijfsnaam

Running Lean

Overzicht

I am an entrepreneur writing a book for other entrepreneurs. The book outlines a systematic process for building successful products.

The basic thesis is that 9 out of 10 startups (or new products) fail, and "Running Lean" shows how to apply 3 core methodologies to help raise the odds for success.

More info about me and book can be found at:
Running Lean website: http://www.runningleanhq.com
My blog: http://www.ashmaurya.com

The first 2 chapters of the book are available for download on the landing page. I'd highly recommend gleaning at least the Introduction to get a sense of the book.

Vertel ons iets meer over jezelf en de mensen die je bereikt

My primary audience are typically other entrepreneurs, marketers, software developers, and designers.

Vereisten

I require a front and back cover that should work for both an ebook (Kindle/iPad) and print format (5-1/2 inches by 8-1/2 inches).

FRONT COVER
=============
On the landing page (http://www.runningleanhq.com), you'll see a placeholder book cover template.

1. I want to keep the black, orange, grey (text) color theme.

2. I'd like there to be a testimonial at the top. You can use the following placeholder text for now till I pick a final one:

"The nuts and bolts for building a successful product" - ASH MAURYA, Author

3. Title: RUNNING LEAN
Sub-title: Iterate from Plan A to a plan that works

4. Image
This is where I need your help the most. I can envision two possible approaches here:

- one communicates the sub-title i.e. systematic process for building a successful product. Some concepts that might apply: roadmap, origami, right action-right time, iteration.

- the other triggers a more visceral emotional reaction to what you feel about the title "Running Lean". Some concepts that might apply: Speed-Learning-Focus, Efficiency, Iteration.

Use the concepts just as a guide. This is where I need your creativity the most :-)

From some of the early designs submitted I'd like to add a general comment to try and convey that Running Lean is a transformative process and that it's ok to show more than one image like a before:after.

BACK COVER
============
1. 5 testimonials (will get these to you later)

2. ISBN

SOME COVERS I LIKE
===================
1. Rework by Jason Fried, David Hanson
2. Crush It! by Gary Vaynerchuck
3. 4 Hour Body by Tim Ferris

Cheers,

Ash

Aangepast pakket

US$ 400

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