Billy Boyle had een nieuw print of verpakking ontwerp nodig en lanceerde daarom een wedstrijd op 99designs.
Een winnaar werd gekozen uit16 ontwerpen ingezonden door6 freelance designers.
Owlstone Nanotech Inc
Owlstone makes the OVG-4 gas calibration system that allows people who make gas sensors to quickly and accurately test them
We would like to try and sell this instrument to manufacturers of gas analyzers and instrumentation
Readers of Instrumentation Magazine.
Most ads in industrial instrumentation magazine are pretty dull - a photo of product and list of advantages, blah blah blah.
We'd like to be a little playful in order to get the ad noticed. The headline 'Got Gas' and the support graphic should play on the double meaning of a person with gas i.e. 1) a problem with farting and 2)someone who uses calibration gas.
The desired call to action is to drive them to the website. We aren't going to sell them in the ad, we just want to engage them enough so they visit the site and can dig into the technical detail if the system looks relevant.
124 x 86mm
The ad must be 4 colour CMYK and all pictures must be 300dpi
Please use the text and photo of the OVG-4 as is (a high res photo is also attached). Include some stylised element to 'indicate the instrument is farting'
Include a small Owlstone logo is possible
Use the headline and text in the attached slide