Granite Organic needs a new print or packaging design

Milieu

All natural, eco-friendly, "Green" cleaner and conditioner product for raw and polished granite.

Organic granite cleaner and conditioner is designed for use on recycled granite tiles (see attached "raw" photo and uses photo of tiles - photos are NOT to be used in/on label - just to show you one of the products it is designed to clean and condition) and polished granite countertops. We are seeking an eye-grabbing spray bottle label with emphasis on the eco-friendliness, all-natural aspect of our new granite cleaner and conditioner. A sophisticated, upscale, classy feel and look yet easily read from an aisle in a grocery store (3 - 5 ft distance), a label that jumps off the shelf at the consumer, catches their attention for this specialty product. Brand name "Granite Organic" to be prominent on label. Sub points include: product is BOTH a cleaner AND conditioner specifically formulated for BOTH raw granite and polished granite surfaces, pleasant/fresh/clean scent, easy-to-use, effective in cleaning and maintaining granite's charm, sparkle and luster! Minor points: kitchen safe, non-toxic, no chemical additives, no animal testing and biodegradable. Attached photos of recycle logos OK to use, not mandatory. Other pics for assisting you in idea generation only!

Buyers will be mid to upscale homeowners with granite countertops in their kitchen. Women are primary purchasers, ages 30 - 60, live in affluent neighborhoods, most with children at home, they are pro recycling, natural products, saving the environment, and preserving a healthy planet for their children. They are value seekers, with limited time to clean but are willing to be loyal to a socially concious brand that does the job for them.

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