Product Name should be clearly visible in big and in simple font like in ref image 1 (the word couverture needs to be smaller in comparison with chocolate)
Logo and tagline to be proportional as in image ref 1 (even if the logo and tagline does go smaller than in the image ref 1 is okay. however don’t want the logo and tagline to be big) - Also the logo attached is in white color. the colors can be used as per the overall design of the label.
The label must be bright, happy and bold. Feel free to use some warm and happy colors even the brighter tones. The colors should be loud, but the overall package classy. The idea is for it to stand out in a shelf which is overfilled with chocolates. Most chocolate shelves are crowded with various shades of brown and blue, so preferably stay away from those two colors. Something on white background would be preferable, considering the background sleeve is in white matt finish the idea here is for it to blend with the sleeve and not come across as a sticker. The design reference images are just for reference. I am open to newer ideas and different design.
The label to be designed as in ref image 2. It will be printed on a sticker sheet and stuck onto on a white stand up sleeve with ziplock. Size of the sleeve: 16cm width, 22.5cm height. Size of sticker to be designed 26cm width (13cm left side label; 13cm right side label), 17cm height
Please note I need a label to be designed. Not the stand up pouch. So ensure the stand up pouch doesn’t have any design. It’s plain Matt white in color. And will remain the same due to restrictions in MOQ. I need a sticker that will be stuck on it to be designed.
While I am okay with Cacao Pod as an element of the overall design, it isn’t something most Indian consumers have seen. So they might not be able associate it with chocolate. A chocolate element along with the cocoa pod will really help uplift that association.
Design inspiration images: Refer to design ref images 1 to 5
Our product photo is attached: 2 for 200g and 4 bars for 400g will go into each sleeve
Left side of label must have following text:
Logo/Brand Name: Sihi Chocolaterie
Tagline: chocolate from happy trees
Product Name: 55% Dark Chocolate
Made with Non Alkalised Cacao
No white Sugar | No emulsifiers
7 times more Flavanols and polyphenols*
Net weight: 200/400g
Right side of label:
100% Chemical Free
From Professionals. For Everyone.
Couverture chocolate finds its application in Gourmet Baking, Chocolate Moulding, Enrobing, Eating etc
Ingredients: Cacao Nibs, Khandsari, Vanilla
This beauty you're holding is a result of the finest beans harvested from happy trees that are grown in food forests. The fresh wet beans are then fermented, dried, graded and scientifically light roasted to retain flavanols and polyphenols and significantly remove the anti nutrients. It is further processed in traditional methods and converted into chocolate. Our Couverture Chocolate is an excellent source of phytonutrients that will nutritionally enhance your baked goods
Slightly big text:
How to use: Couverture Chocolate is already tempered, if you are enrobing/moulding/in decor, it needs to be re-tempered. For detailed tempering techniques, usage and recipes scan the QR Code. (image ref 4)
Nutrition Facts: leave space for this or pick a standard one from online
*in comparison with alkalised Cocoa
Store contents in a cool and dry place. Temperature and humidity changes may cause whitish layer on chocolate without affecting its fitness for consumption
Bar Code: leave space for this
Net Weight: 200/400g
Best Before 12 months from mfg date
FSSAI License: 11218302000141
Separate space for the below three pointers on a plain background
(Following can be in super small font at the very end)
Manufactured by: Sihi Chocolaterie Pvt Ltd
214/215, 6th Cross, Vivekananda Nagar, Machohalli Gate, Magadi Main Road, Bangalore - 560091
For queries/suggestions email firstname.lastname@example.org or call+919538444744