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Voedingsmiddelen en dranken
GIN & TONIC
Beschrijving van het product.
Simple. Clean. Easy to use.
Ready-to-drink. Grab and go hassle-Free high-quality cocktail.
Crisp. Smooth & Aromatic. Followed by subtle Cucumber & Yuzu citrus undertones.
Beschrijving van de doelgroep voor jouw product.
Adults 21 and older. Active. Enjoys an array of activities from outdoors, camping, golfing, hiking, concert-goer, backyard patio, pool party-goer, party-host, bar patio-seeker, and/or football tailgater. Audience is looking for a great cocktail and an easy alternative to beer and wine. Enjoys cocktails but dislikes having to haul all the heavy glass and ingredients to his/her final destination. Audience is more Male than Female. However, both are likely to enjoy a beverage from Simplicity.
A label design for a standard 12 oz. aluminum can that is able to scale for multiple products within the Ready-To-Drink category. The product will be sold per can or as a four-pack (tied together with plastic rings). The label will be printed on a matte finish and wrapped around the entire body of the can, including the neck. Text is not recommended on the neck but the designer can use color. Designer can use the aluminum background as part of the design. If the design lends itself, we have some flexibility in spot printing ink treatments on the label, such as “text” or other design elements.
Designer can highlight "Cucumber & Yuzu Lemon" ingredients on the front of the can.
Label must meet TTB regulations. Label must have the brand (Simplicity) on the front of the can, class (Ready-to-drink) also on the front, “manufactured by XXXX City, State”, capacity “12 oz”, percentage alcohol “6%” . Government warning on the side or back.
Wat te vermijden
No fruit illustrations. Avoid too feminine Looking brands (such as - Spike Seltzer, Joia Spirit, Press etc.). No liquid examples of what the beverage looks like on the label design (i.e. Malibu canned drinks). No Slim can designs.
Avoid overly complicated illustrations/designs. Simple is better.
Afmetingen van de verpakking
Template is attached; 12 oz can
simple easy to read
simple easy to read
Like how it draws the user in to read the copy that does not have the strikethrough but find yourself going back and reading everything.
simple easy to ready
clean, simple, focus on the cocktail - easy to read
clean simple, focus on the cocktail - easy to read
Template for sleeve
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