Its an artisanal pasta made from vegetables. its has more 50% vegetables and Its about eating more vegetables in a meal we all love - pasta. Its a convenient way to eat more vegetables
Beschrijving van de doelgroep voor jouw product.
Urban, sustainable and health conscious, foodie who likes new flavours and good quality food. Families with kids are also a key target audience
We need to improve on a package design. The idea of the package is (Beet packaging V2). It's in the GOOGLE DRIVE folder. The text and visual idea on the front is want we want. It just needs a Wawoo! factor.
It should show very obviously that its beetroot pasta, but without the "green sustainable" look.
Like space / minimalist look and feel.
Wat te vermijden
fonts and images remain as provided. Design shouldn't be far from the current look and feel. Things can be moved around, or removed.
New elements in the design are welcome as long as they fit the look