We need a design for one new plastic bag that we want to introduce into Spanish supermarkets very soon.
On this packaging we want to offer pork meat sliced into different flavors (like aromatics herbs, 3 peppers, barbecue …).
We will pack 1x1 (vacuum packed) all these pork loin steaks previously (see picture 3- products) , later all together (6/7 pieces) will be inside the plastic bag.
Bags need to have a window on the front aprox. between 40% to 50% of the size. No needed a window on the back.
Inside bag will be 800 gr.
Dimensions of bag : 280mm high x 320mm wide.
We pretend to transmit the following ideas to the customers:
- Juicy and tender
- Natural and healthy
We can also include the following sentences: - sin gluten (means Gluten free), libre de alérgenos (allergens free) , possible cocinar en congelado (cook from frozen).
Due that window allows us to see clear the product is not necessary to explain references about it, just about the satisfaction that create this consumption together with the family. For this reason we think that one good idea could be show a picture of one family on the field enjoying their free time. This image say to us “we are healthy”, “ we enjoy our free time”, “ we like the nature products”… maybe also one family with a barbecue could suggest the same, but in this case better not use big pictures of the barbecue, and better if also we see a green space around, and not directly the meat they are cooking (because maybe is not the same meat we pretend to sell).
We suggest, just as a reference in order you understand the concept some pictures “sample 1 to 5”. Not necessary to take it if you don’t want, just take the idea. We are also open to receive new ideas.
The brand name we want to use for these products is : “SABORES JUGOSOS” (means Juicy Flavors), but this name is not 100% decided yet. You can use it if you do it in English.
We send attached some pictures with examples of one bag with same size like required, later some bags made with also this size, and some bags showing information required on the back of the bag.
Also some pictures of products (meat marinated) we pretend to use for these bags.
Most Important for us is the design on the front of the bag.
It must be also a place (about 4cm wide x 2cm high) on the front of the bags were we are going to print the FLAVOR of the product and some info like expiry date…,so we need to consider this space. The intention is that we can use same bag for different flavors, so just printing the new Flavor we can use same bag for other products.
In future we would like to use same bag thinking on beef sirloin steaks, so better avoid pictures of pigs, and references about pig meat.