For this project, I aimed to create a cohesive and professional brand identity for Birsöz, a company specializing in construction and infrastructure. My process began with analyzing the company’s values, vision, and industry context, which led to a design strategy focused on strength, durability, and modernity.
This project focused on crafting a bold and cohesive brand identity for Birsöz, a construction company. The logo integrates geometric shapes with the letter “B,” symbolizing strength and reliability.
A color palette of black, white, and construction orange was used to reflect professionalism and align with the construction industry. The branding was applied across stationery, hard hats, ID cards, and site banners to ensure a consistent and impactful presence.
The result is a modern and versatile identity that inspires trust and highlights the company’s expertise.