Portfolio
:format(webp)/99designs-contests-attachments/128/128273/attachment_128273391 "The visual concept developed for the Tripfactory brand seeks to encompass the idea of a journey through the abstract image of an airplane pointing upwards, which, in turn, also represents a check pigeon, which denotes a positive attitude.")
:format(webp)/99designs-contests-attachments/127/127374/attachment_127374912 "The visual concept developed in this proposal aims to capture the natural and modern essence of the brand. It is composed of organic lines mixed with modern typographic details, which gives it an elegant and sophisticated character. In this proposal you can see the different uses of the logo, on the one hand, the illustrative one, the online versions and the use of typography alone. The three versions maintain the identity and create an atmosphere for the brand.")
:format(webp)/99designs-contests-attachments/127/127584/attachment_127584527 "The concept developed for this proposal, starts from the idea of the transition between the image before and after using Pixeltools, hence the visual proposal has a division to represent the difference that using this service represents for professionals. As a result, we have an easy to remember, concrete and simple icon that represents these aspects in a very dietary way. Likewise, this example shows the different versions and uses of the logo in color, on the one hand the full version, the horizontal version and the icon only.")
:format(webp)/99designs-contests-attachments/126/126396/attachment_126396438 "The visual proposal developed for CAFE MOMO, aims to express the quality of the food and the modernity of the concept. The typography of the logo that reads MOMO is original and is based on geometric figures that capture the name in an abstract and modern way. On the other hand, the selected colors seek to maintain the essence but with a more vibrant touch that manages to capture new customers.
In this example you can see the general version, the compact version and the one made with a line that is reflected with the pattern resulting from the same letters. The idea is to capture the dynamism of this branding.")
:format(webp)/99designs-contests-attachments/125/125738/attachment_125738109 "The concept developed for this branding, has the objective of communicating directly and quickly what the brand offers, for this reason a very specific solution was reached in which the letter \"O\" is at the same time a basketball ball. point of entering the basket and whose purpose will be to complete the name COMPLETE GAME. In addition, in the image you can see the color versions proposed for visual development.")
:format(webp)/99designs-contests-attachments/126/126992/attachment_126992766 "The visual concept developed for this brand, starts from the idea of the fertility of the earth expressed within the same name with the abstraction of the growth of plants incorporated within the letters R. The visual development seeks to simplify the message in order to communicate with speed and effectiveness the qualities of the company. In this proposal you can see two color versions and the icon created from the name, which can only be used in different versions and according to what the brand needs.")
:format(webp)/99designs-contests-attachments/125/125707/attachment_125707193 "The visual concept developed in this branding was based on the idea that stories are first written, so I was inspired by the handcrafted texts that remind us of memorable and endearing stories. On the other hand, the name NITELITE was written with a modern and straight typeface, this with the intention of mixing it -literally- to denote that fusion between the modern and the endearing. Overall, the visual development is fresh and different, as the visual criteria are intended to highlight the brand from other similar services.")
:format(webp)/99designs-contests-attachments/125/125646/attachment_125646886 "The visual proposal developed for this branding has as its main objective, to transmit and highlight professionalism, since I consider it to be one of the main values sought by people interested in their health, it will always be essential that they feel inspired and sure of the quality of service they are acquiring. For this reason, a modern, structured and functional style was used.
On the other hand, I think it is very important to highlight the particularity of being an IV spa, as it is a differentiating characteristic with the rest of the spa services, hence the main image is an abstraction of the IV process, this generates that, immediately, the client understands that it is not a common spa and is interested in innovative services. In general, the logo and its structure are different from the common image of a spa and that is one of the strengths, as it stands out and denotes innovation.")
:format(webp)/99designs-contests-attachments/125/125335/attachment_125335380 "This concept was based on the idea of progress, overcoming and achieving physical health, hence the abstraction of bone elements presented in the form of a ladder. On the other hand, the range of colors already used by the brand was maintained, which perfectly represent the characteristic professionalism of its services. Likewise, you can see the vertical/horizontal versions of the logo and its different color versions.")
:format(webp)/99designs-contests-attachments/125/125472/attachment_125472766 "The visual concept developed in this branding is based on the reflection of professionalism and trust in people interested in hiring legal services. Because the brand mainly addresses family matters, it is important to capture the letters M and P written continuously in a circle, this due to the meaning of totality and union that the family represents, in addition, it communicates stability and symmetry. On the other hand, it is very important to mention that, as a whole, the brand is differentiating and innovative, as it stands out from the common style used by competitors.")
:format(webp)/99designs-contests-attachments/125/125276/attachment_125276418 "This visual concept is the result of the abstraction of the cattle as the main figure. In addition, a circular envelope was used to represent totality and, finally, a range of rustic colors was selected that communicated warmth and nature.")
:format(webp)/99designs-contests-attachments/125/125223/attachment_125223646 "Siguiendo la línea gráfica que represente calidez y sofisticación, se replanteó la paleta de colores, además, en esta imagen se pueden apreciar las distintas posiciones y versiones a color de la marca.")
Over
Hi, I'm Alicia, a graphic designer graduated from UNAM in CDMX. My work is characterized by generating a graphic concept that prioritizes the objectives and needs through a prior analysis, always with an eye on correctly communicating the message.
Land:
Mexico.
Lid sinds:
17 februari 2021