Maybe instead of a video at the top, a slider of rich charlotte imagery. With those large CTA's calling out the cltguide nav:
"Food/Drinks" "Entertainment" "Sports" "Sights" "Real Estate" "City Tours" "Kids Activities"
One thought I had for the header logo, maybe change it so its the outline of the city but towards the right it just turns into the steady pulse of a heart monitor inferring we're the pulse of the city like the attached.
I think for now, the home page is fine. We may need a sub-page but that will likely just be the header with a place holder for content.
Wat te vermijden
I want a color palette pushing energy and exploration. Nothing is off limits.
I think Visit Philly is the clear bench mark we are striving for.
We hebben soortgelijke wedstrijden gevonden die je misschien leuk vindt