Use existing background/logo/tabs (those are all set). Referring to the existing home page image, we'd like everything changed from the image (just below the tabs) down to where the Facebook logo appears (that area can stay, including the Live Chat area - OK to change it however they must be included).
1(A) Large custom graphic capturing the 'feel' of the business tools (our specific tools are listed in "Tell us About Yourself") yet perhaps still somehow creative enough to incorporate photography (but not necessary)
1(B) "rotating" flash graphics/images that feature the various tools listed.
2. We'd like to somehow "connect with" the different types of photographers that will visit the site so that they can tell they have a 'home' here: Wedding and Portrait Photographers, Sports and Event Photographers and there needs to be a "learn more" type button(s) that we can utilize to direct the visitor to the next sub-landing page that is specific to their work.
3. would like a 'sign up now' button that can be carried throughout the site.
4. must have log-in for existing customers
5. must have the Facebook and LiveChat areas (can be modified)
We'd like it to be clean but not boring :)