Overarching direction: The site belongs to a radically different type of Solar Electric Generation Company. Radical Sun Systems, RSS Inc. was created in 2012 in order to attack the pollution intensive fossil fuel burning electric utility sector. Unlike the carbon fuels traditionally used by power companies to burn and produce electric power. This carbon burning activity has many bad byproducts, and these nasty byproducts include Carbon Dioxide CO2 which is a “Green House Gas”, contributing greatly to the problem of global warming.
All solar based electric generation technologies universally eliminate the use of carbon in the process of electric generation and through a scientific process called “The Photo Electric Effect” can produce electricity without the bad byproducts of fossil fuels. Within the last 30 years the price of “Photovoltaic Electric Generation” has fallen exceedingly rapidly in the amount of 99% finally positioning solar electricity on par cost wise with the traditional methods.
“Concentrated Photovoltaics” CPV is the latest and most efficient method to generate electricity from the sun. CPV out produces standard solar panels by a factor of 10, both in the length of time of generation as well as the conversion rate of light “Photons” to electricity. Additionally, CPV requires less than 10% of the land facilities reducing the total cost of CPV systems to well below that of standard solar panels.
RSS Inc. has a proven technology and track record of success in that its technology has been produced and installed in 17 different countries with 18,000 Watts of facilities which have been producing clean inexpensive electricity from California to Australia.
Objective and goals for the new site:
The site’s main target audience is early investors, potential new employees, business partners and vendors to be. While the site should be compelling to all comers, the intention is not to sell to the public at this stage.
The site should be a balance of hard hitting facts about the dire situation that humanity has placed the earth, and all the damage that “Mother earth” has sustained and the need to do all that humanity can to stop and reverse the damage. Making electricity from carbo based fossil fuels is responsible for 70+% of all the carbon pollution produced by humanity. With the addition of low readily available clean solar CPV technology, there is no economic need to continue to pollute the environment with coal and gas plants. The site should appeal to these sensitivities with a heavy dose of economically viable arguments for CPV and why it’s time for CPV to thrive globally.
Site structure and stylistics:
The site should have a landing page and at least 5 buttons for click-on exploration. The buttons being Management Team, Technology, Products, Investors (existing and prospective), Related News.
Site should be stylistically graphic and iconoclastic to the extent possible. More pictures and graphs, and less words. Inclusion of video links and hyperlinks to vendor and partner’s sites embedded throughout.
Hosting and technical specifications:
Site should be done in an easy to edit and host format. Easy to host by Google and ideally be supported with Google Drive/Cloud feature add-ons.
Remote access and updating and basic analytics should be doable with the new site.