We'd like our new site to be very interactive. We would like to incorporate live chat and badges to social media (FB and Twitter). I would like to incorporate flash on the home page to have offers scrolling through.
1. Colors should be bright and lively and complement our logo's colors. We're in a cold climate, so many of our customers wish to vacation in warmer climates. We'd like the color scheme and theme to reflect that, to some degree.
2. We're looking for a clean, crisp layout - we do not want to come across as being too "corporat-ie". We're a family business, and we'd like our online image to be very approachable and friendly.
3. The headers should be clear, simple and bold. We want something that stands out.
4. While we're only asking you to design one home page, the look will become the wrapper for all the sub-pages, which will be standard content page layouts. We'd like this "wrapper" to be flexible, and include a horizontal main navigation menu and utility navigation menu in the upper right.
5. We will require a layered .psd file as the final product (RGB). Do not mind if you use stock images, but please make sure you declare it.