RewardTag is a start-up online business that will revolutionize the way people connect their electronic devices to themselves in case they are ever lost. We operate a low-cost, efficient, effective, and trustworthy service that facilitates and encourages the return of lost items through the sale of a sticker that links the device to it's owner's online profile.
If it's got a tag, it's got a chance.
Our target audience is device owners around the world who have internet access. By device, we mean cameras, ipods, cell phones, laptops, etc.
The site needs to cater to both genders (with the edge going to females, but not alienating males), and ages ranging from middle schooler to soccer mom to tech-savvy grandma.
These people tend to be either (1) impulse buyers, who when they see what they believe is a "deal," they make the purchase, or (2) cautious/protective people who want to do everything they can to protect their valuable devices.
They need to be confident with making purchases online, and trust us with their important contact and credit card information. The look we are going for is a trustworthy, innovative, and professional brand that has the underlying goal of helping people.
We particularly like the feel of these sites:
>This is what guided our mock layout.
>But have buttons pop out like normal web 2.0 design, not "sunk" in like these.
>We like the brightness of their colors.
http://www.luxbug.com 's registration page.
>Good size of buttons and general appearance.
>We want the site to look very SIMPLE and uncluttered; something that people will at once feel comfortable browsing further.
The typeface should be clear, simple, and bold. We want something that stands out. Bigger is better.
We like the ORANGE and BLUE look a lot, so feel free to experiment with different variations of that.
**We've attached a .PDF that will give you a good idea of the kind of look we are going for, but we need you to take it to the next level. It needs to look more professionally done, more "Web 2.0". HOWEVER, don't let this sample restrict you! YOU are obviously the professional here.
**We've also attached a logo mockup we like to guide you in your design. In the attached files, we like the arrows, colors, layout, and font in the "Logo Mockup", but want more of the 3D look of the "Logo Design Example." **BE AWARE, both these images are copyrighted - they are for guidance, but not to be copied.
We require a layered RGB file in .PSD format, and a vector CMYK image file of the logo.
Please no stock images! We like licensing fees about as much as you do.
Please ask any questions!! We're excited to see your designs, and will give prompt, detailed, and thorough feedback!