Neues Logo für die inoffizielle Seite Stadt Wien

Communicatie

It is about the renaming and redesign of an existing logo/lettering - see header of the website www.stadt-wien.at IMPORTANT: The reason for change is, we have to be different from the official name and website of the Vienna City Administration - www.wien.gv.at We want a neutral, timeless and modern logo appearance. Respectable and trustworthy. Every town-resident and newcomer should feel addressed. New logo name: stadtportal WIEN You are free to change the spelling and font, or keep it based on the old logo. The pin should be retained as a symbol. Meaning: The pin stands for: Finding in Vienna, but also for all people in the city/the community. The dot stands for the individual or the individual. Either the pin as usual, instead of the “a” in the word stadtportal, or as a “stand alone”. You are welcome to redesign the pin, e.g. move the dot further out or make it multicolored. The pin is also our profile icon in the social media, as well as the favicon The background color of the webiste header will stay the same. (For using the Logo on white, we need a logo version in inverted color!) Who we are: We are a publisher and a pure online portal with information from the city of Vienna. 80% of our target group comes via the Google search engine. (Monthly number of users approx. 500,000-700,000). This means that our target group is anyone who is looking for service information in Vienna. 55% female, 45% male. Largest age group between 25 and 55 years. The content is service-oriented on: living, housing, leisure/events, restaurants and shopping/services. 15% of our visitors are tourists.

Currently in use HEX: #1c2c3c (RGB 28,44,60) HEX: #de5254 (RGB 222,82,84) Lettering: white

After choosing the Logo we are looking forward to do several more orders, like example: Templates for Insta & FB: competition, aphorisms, quiz,..

Voor elke ontwerpcategorie zijn verschillende prijspakketten voor ieder budget beschikbaar. Een ontwerpwedstrijd binnen de categorie Logo-ontwerp begint bij € 289