Portfolio
:format(webp)/http://s3.amazonaws.com/projects-files/36/3689/368994/f8e32752-3a46-48cb-b43f-005a7ca6abcd.jpg "Toasted Collections is a natural handmade candle brand based in California.
After working together on one label in a contest, the design process was continued in a 1-to-1 project, where I had the chance to design the label for each type of candle from the Crystal Candle line.
Hidden inside each one of these magical crystal candles is a tumbled crystal that can be retrieved after the wax has melted down.
The colors for the labels were hand-picked based on each type of crystal contained in the candle jar, representing the crystal's meaning and purpose.
These pastel colors were chosen to reflect feminitiy and naturalness, with a hint of magic.
The clean and minimalistic composition of the design highlights the product's simplicity and elegance.
Its handcrafted quality is emphasized through hand drawn elements that create a strong contrast to the geometric shapes of the customized type.
Photos: Toasted Collections ©")
:format(webp)/http://s3.amazonaws.com/projects-files/42/4292/429216/02775af9-741f-4e29-9adf-c5818fcb1b43.jpg "Wholesale catalog design for Toasted Collections' home made candles.")
:format(webp)/99designs-contests-attachments/133/133939/attachment_133939875 "Shower steamers")
:format(webp)/99designs-contests-attachments/119/119357/attachment_119357167)
:format(webp)/99designs-contests-attachments/119/119760/attachment_119760248 "Coffee beans packaging for a nonprofit, craft coffee roaster whose mission is employing people disabilities")
:format(webp)/http://s3.amazonaws.com/projects-files/41/4165/416584/0abf21d0-1090-48cb-aaf5-cd73a4198ea5.png "GALLIMATÉ ORIGINAL - soft drink
° Illustrated ingredients: yerba mate, elder flower and kaffir lime.
° Personality traits of Gallimaté ORIGINAL expressed in the design through color palette and pattern: light, delicate taste of elder flowers in contrast with the sweet bitterness of yerba mate delivering a full-bodied taste.
° Key words: floral, elegant and refreshing.
****
Gallimaté is a premium yerba mate soft drink manufacturing business. Founded by two friends, who share a passion for making healthy drinks with superior flavor, low sugar and all natural ingredients. The name Gallimaté is a contraction of Gallus (rooster, an emblem of the French) and yerba mate, a drink made from the naturally caffeinated leaves of the South American rain forest holly tree, rich in nutrients and antioxidants. This mate based beverage is targeted at young, health conscious individuals as a healthy, flavorful alternative to usual soft and energy drinks.")
:format(webp)/http://s3.amazonaws.com/projects-files/41/4165/416584/f9f7c9e3-039f-4e40-b2e9-4fb53ef58dfd.png "GALLIMATÉ GINGER ALE - soft drink
° Illustrated ingredients: yerba mate, ginger, basil and lemongrass.
° Personality traits of Gallimaté GINGER ALE expressed in the design through color palette and pattern: truly refreshing with the perfect balance between sweetness and bitterness, a pinch of spice added
° Key words: light, crisp, spicy
****
Gallimaté is a premium yerba mate soft drink manufacturing business. Founded by two friends, who share a passion for making healthy drinks with superior flavor, low sugar and all natural ingredients. The name Gallimaté is a contraction of Gallus (rooster, an emblem of the French) and yerba mate, a drink made from the naturally caffeinated leaves of the South American rain forest holly tree, rich in nutrients and antioxidants. This mate based beverage is targeted at young, health conscious individuals as a healthy, flavorful alternative to usual soft and energy drinks.")
:format(webp)/http://s3.amazonaws.com/projects-files/41/4165/416584/bfdda139-d119-4066-b1cb-5313fd16057e.png "GALLIMATÉ TONIC - soft drink
° Illustrated ingredients: yerba mate, cinchona bark, gentian, tangerine, cardamom and white pepper.
° Personality traits of Gallimaté TONIC expressed in the design through color palette and pattern: mild bitter notes that release into a
lingering geranium note that softens the
bitterness to create a delicate tonic.
° Key words: delicate, mildly bitter, floral
****
Gallimaté is a premium yerba mate soft drink manufacturing business. Founded by two friends, who share a passion for making healthy drinks with superior flavor, low sugar and all natural ingredients. The name Gallimaté is a contraction of Gallus (rooster, an emblem of the French) and yerba mate, a drink made from the naturally caffeinated leaves of the South American rain forest holly tree, rich in nutrients and antioxidants. This mate based beverage is targeted at young, health conscious individuals as a healthy, flavorful alternative to usual soft and energy drinks.")
:format(webp)/99designs-contests-attachments/87/87068/attachment_87068946 "This label was created for an all natural handmade soy wax candle with a rose quartz crystal hidden inside at the bottom. This product is mainly targeted at females between 18-40. They like crystals, moons, simple designs and all natural ingredients. The idea behind the design was to be minimal, natural and have a calming effect. The label is a reflection of the diy and handmade ethic, hence the hand drawn illustration of a crystal that sparkles and the font that resembles hand lettering.")
:format(webp)/99designs-work-samples/work-sample-designs/2744377/b23cddd1-6909-417b-afb8-28f1f5675266 "Packaging for a beverage brand.")
:format(webp)/99designs-contests-attachments/120/120050/attachment_120050234)
:format(webp)/99designs-contests-attachments/140/140759/attachment_140759384)
Over
Freelance Graphic Designer
I gathered experience in the domain of graphic design working for over 4 years as a freelancer with focus on Corporate Identity (Logo, Visual Identity, Packaging and Web Design) for various brands from the food industry, healthcare, cosmetics, wellness, fashion, etc.
Areas of expertise include:
• Brand Identity Design
• Brand Guidelines
• Packaging & Label Design
• Print Collateral
• Editorial Design
Available for 1-to-1 projects.
Lid sinds:
19 december 2016
Beoordelingen
"petra is the best! so easy to work with! I use her each time I need something. "
jillian.l.duraC
meer dan een jaar geleden beoordeeld
"Thank you, Jillian! Always a pleasure to work with you :)"
petra.pa
heeft meer dan een jaar geleden gereageerd
/projects-files/138/13819/1381970/88b13cac-eb57-454e-a7bf-795dcc16b48b-preview.jpg)
/projects-files/134/13417/1341791/1fbe0aa5-2030-4501-81d0-818d438bf87a.jpg)
"I asked for an album cover for a band. I provided some basic examples and petra took it to the next level! Petra customized the graphics, added great filters, and added custom text overlays. We had a great back and forth discussion. Communication was A+..."
Anonieme opdrachtgever
ongeveer 2 jaar geleden beoordeeld
"Thank you so much for your kind words, I loved working on this project. Looking forward to further collaborations in the future!"
petra.pa
heeft ongeveer 2 jaar geleden gereageerd
"Once again working with Petra has been an extraordinary experience. She has provided us with a fantastic design while maintaining the quality and consistency of our brand. We are truly happy and grateful to find an artist who can create unique and excit..."
Anonieme opdrachtgever
bijna 3 jaar geleden beoordeeld